




{"id":1949,"date":"2018-07-25T11:27:25","date_gmt":"2018-07-25T09:27:25","guid":{"rendered":"http:\/\/new.pentastudio.it\/?page_id=1949"},"modified":"2018-08-03T10:03:47","modified_gmt":"2018-08-03T08:03:47","slug":"latest","status":"publish","type":"page","link":"https:\/\/www.pentastudio.it\/en\/latest\/","title":{"rendered":"The same, whether big or small"},"content":{"rendered":"<div class=\"container\">\n<p>We are a specialised point of contact in giving shape to <b>projects that are complex, yet simplified at the same time<\/b>. <i>Complex<\/i> because they synergistically use all &#8211; or many &#8211; levers of communication; <i>simplified<\/i> because our method solves any complexities created by opposing interests in advance.<\/p>\n<p>At the same time, however, we know how to operate to find the solution to <b>more targeted needs<\/b> which can stem from more limited budgets or evolving strategical plans. <\/p>\n<p>Scroll down the page to discover what we do.<\/p>\n<\/div>\n<hr class=\"invisible\">\n<div class=\"grid\">\n<div class=\"grid-item grid-item--width2  grid-item--height2\"><img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/1.jpg\" class=\"img-responsive\"><\/div>\n<div class=\"work-wrapper grid-item grid-item--width2\">\n            <img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/2.jpg\" class=\"img-responsive\"><\/p>\n<div class=\"work\">\n<h2 class=\"work-heading\">Open Sky<\/h2>\n<p>Campagna B2B<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"grid-item  grid-item--height2\"><img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/3.jpg\" class=\"img-responsive\"><\/div>\n<div class=\"grid-item grid-item--height2 work-copy\">\n<p><b>Advertising and BTL<\/b><br \/>\n          <i>still at the centre of the scene today<\/i>.<\/p>\n<p class=\"hidden-xs\">Before the Internet existed, communication was translated with advertising. The more classic kind &#8211; via TV, newspapers, radio, bill posting and cinema &#8211; and the more silent kind, technically defined as BTL (brochures, catalogues, coordinated image, instruments for sales points), disseminated toward more defined targets. With the advent of the Web and other forms of non-conventional communication, their use has diminished. Despite this, in a balanced communication mix, they can hardly be lacking entirely\n      <\/p>\n<\/p><\/div>\n<div class=\"work-wrapper grid-item grid-item--width2  grid-item--height2\">\n            <img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/4.jpg\" class=\"img-responsive\"><\/p>\n<div class=\"work\">\n<h2 class=\"work-heading\">Smart Building Expo<\/h2>\n<p>Fiera Milano, Rho \u2022\u00a013\u201315 novembre 2019 <!-- L'evento per la home and building automation e la system integration --><\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"work-wrapper grid-item\">\n            <img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/5.jpg\" class=\"img-responsive\"><\/p>\n<div class=\"work\">\n<h2 class=\"work-heading\" style=\"font-size: 26px\">Giovanni Ferraris<\/h2>\n<p>Sito web<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"work-wrapper grid-item\">\n            <img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/6.jpg\" class=\"img-responsive\"><\/p>\n<div class=\"work\">\n<h2 class=\"work-heading\" style=\"font-size: 26px\">Open Sky<\/h2>\n<p>ADV Combo+<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"grid-item grid-item--height2 work-copy\">\n<p><b>Corporate publishing<\/b><br \/>\n          <i>at the core of the company<\/i>.<\/p>\n<p class=\"hidden-xs\">This has been (and still is) an area in which we have always believed strongly. The reason is that corporate publishing lets us tell, in an in-depth and detailed way, about the company, its products and services, its operations and its values. Newsletters, house organs, company magazines, financial statements and monographs are fantastic instruments: they let us fully transport the reader into the company, guiding him or her (sometimes) even in the buttons room.\n      <\/p>\n<\/p><\/div>\n<div class=\"grid-item grid-item--height2\"><img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/7.jpg\" class=\"img-responsive\"><\/div>\n<div class=\"work-wrapper grid-item grid-item--width2  grid-item--height2\">\n            <img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/8.jpg\" class=\"img-responsive\"><\/p>\n<div class=\"work\">\n<h2 class=\"work-heading\">Tower<\/h2>\n<p>Sito web<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"work-wrapper grid-item grid-item--height2\"><img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/9.jpg\" class=\"img-responsive\"><\/p>\n<div class=\"work\">\n<h2 class=\"work-heading\">Open Sky<\/h2>\n<p>Campagna pubblicitaria<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"work-wrapper grid-item grid-item--height2\">\n            <img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/10.jpg\" class=\"img-responsive\"><\/p>\n<div class=\"work\">\n<h2 class=\"work-heading\">Smart Building<\/h2>\n<p>Guida alla legge 164\/2014<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"work-wrapper grid-item grid-item--width2 grid-item--height2\">\n            <img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/11.jpg\" class=\"img-responsive\"><\/p>\n<div class=\"work\">\n<h2 class=\"work-heading\">Giovanni Ferraris<\/h2>\n<p>ADV<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"work-wrapper grid-item grid-item--width2  grid-item--height2\">\n            <img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/12.jpg\" class=\"img-responsive\"><\/p>\n<div class=\"work\">\n<h2 class=\"work-heading\">Eutelsat TV Awards<\/h2>\n<p>Sito web<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"grid-item grid-item--height2 work-copy\">\n<p><b> Digital marketing<\/b><br \/>\n          <i>sky is the limit!<\/i><\/p>\n<p class=\"hidden-xs\">And then the Internet arrived, and everything changed. And communication became <b>interactive<\/b>, <b>two-way<\/b>, in <b>real time<\/b>: through the new technologies, people created content and a <b>dialogue<\/b> was opened up with companies. An entirely new world which, from websites and on-line marketing, allowed the birth of social platforms, apps and TV brands. Limitations no longer exist: who knows what we will be working on a week from now.      <\/p>\n<\/p><\/div>\n<div class=\"work-wrapper grid-item grid-item--height2\">\n            <img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/13.jpg\" class=\"img-responsive\"><\/p>\n<div class=\"work\">\n<h2 class=\"work-heading\">Sky<\/h2>\n<p>Brochure Sky Ready<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"work-wrapper grid-item  grid-item--height2\">\n            <img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/14.jpg\" class=\"img-responsive\"><\/p>\n<div class=\"work\">\n<h2 class=\"work-heading\">Opensky Cinema<\/h2>\n<p>Brochure<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"grid-item  grid-item--height2\"><img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/15.jpg\" class=\"img-responsive\"><\/div>\n<div class=\"grid-item\">\n<div class=\"embed-responsive embed-responsive-16by9\">\n                <iframe loading=\"lazy\" class=\"embed-responsive-item\" src=\"https:\/\/www.youtube.com\/embed\/KFFB3gDI9KM?rel=0&amp;controls=0\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe>\n            <\/div>\n<\/p><\/div>\n<div class=\"grid-item\">\n            <img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/17.jpg\" class=\"img-responsive\">\n    <\/div>\n<div class=\"work-wrapper grid-item grid-item--width2  grid-item--height2\">\n            <img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/18.jpg\" class=\"img-responsive\"><\/p>\n<div class=\"work\">\n<h2 class=\"work-heading\">Open Sky<\/h2>\n<p>Campagna pubblicitaria<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"work-wrappergrid-item grid-item--width2  grid-item--height2\">\n        <img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/19.jpg\" class=\"img-responsive\"><\/p>\n<div class=\"work\">\n<h2 class=\"work-heading\">Editoria<\/h2>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"work-wrapper grid-item grid-item--height2\">\n        <img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/21.jpg\" class=\"img-responsive\"><\/p>\n<div class=\"work\">\n<h2 class=\"work-heading\">Fope<\/h2>\n<p>Catalogo<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"work-wrapper grid-item grid-item--height2\">\n        <img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/22.jpg\" class=\"img-responsive\"><\/p>\n<div class=\"work\">\n<h2 class=\"work-heading\">Smart Building<\/h2>\n<p>Giornale della fiera<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"grid-item  grid-item--width2 grid-item--height2 grid-video\">\n<div class=\"embed-responsive embed-responsive-16by9\">\n            <iframe loading=\"lazy\" class=\"embed-responsive-item\" src=\"https:\/\/www.youtube.com\/embed\/ahytZVnFbLg?rel=0&amp;showinfo=0\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe>\n        <\/div>\n<\/p><\/div>\n<div class=\"grid-item work-copy grid-item--height2\">\n<p><b>Media relations<\/b><br \/> <br \/>\n           <i> builders of news.<\/i><\/p>\n<p class=\"hidden-xs\">On a balanced plane, media relations cannot be lacking. For <b>two reasons<\/b>: on one hand to <b>position the brand<\/b>, seeking, <i>building and disseminating<\/i> news that keeps the audience up to date on the evolution of the company and its products and services. On the other hand, to <i>open up positive relations<\/i> with those whom this news makes move: journalists.<\/p>\n<\/p><\/div>\n<div class=\"work-wrapper grid-item   grid-item--height2\">\n        <img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/23.jpg\" class=\"img-responsive\">        <\/p>\n<div class=\"work\">\n<h2 class=\"work-heading\">Handyamo<\/h2>\n<p>Locandina<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"work-wrapper grid-item  grid-item--width2   grid-item--height2\">\n        <img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/25.jpg\" class=\"img-responsive\"><\/p>\n<div class=\"work\">\n<h2 class=\"work-heading\">HD Forum Italia<\/h2>\n<p>Evento, sito web<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"work-wrapper grid-item\">\n        <img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/20.jpg\" class=\"img-responsive\"><\/p>\n<div class=\"work\">\n<h2 class=\"work-heading\" style=\"font-size: 26px;\">Eutelsat<\/h2>\n<p>ADV<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"work-wrapper grid-item\">\n        <img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/24.jpg\" class=\"img-responsive\"><\/p>\n<div class=\"work\">\n<h2 class=\"work-heading\" style=\"font-size: 26px;\">Asiago 7 Comuni<\/h2>\n<p>App<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"work-wrapper grid-item grid-item--height2\">\n            <img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/28.jpg\" class=\"img-responsive\"><\/p>\n<div class=\"work\">\n<h2 class=\"work-heading\" style=\"font-size: 26px;\">ICE<\/h2>\n<p>Catalogo gioielli<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"work-wrapper grid-item \">\n        <img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/29.jpg\" class=\"img-responsive\"><\/p>\n<div class=\"work\">\n<h2 class=\"work-heading\" style=\"font-size: 26px;\">Eutelsat TV Awards<\/h2>\n<p>Expo Milano<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"grid-item grid-item--height2\">\n        <img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/30.jpg\" class=\"img-responsive\">\n    <\/div>\n<div class=\"grid-item grid-item--height2\">\n            <img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/31.jpg\" class=\"img-responsive\">\n    <\/div>\n<div class=\"grid-item work-copy grid-item--height2\">\n<p><b>Events<\/b><br \/> <br \/>\n           <i>much excitement, much value.<\/i><\/p>\n<p class=\"hidden-xs\">Events are an area in which, alongside <b>strong specialisation<\/b>, we boast vast experience. We think that placing companies and brands face to face with their customers, current and potential, is an <b>exciting strategy that pays off<\/b> well.<\/p>\n<p>          <a class=\"btn btn-default hidden-xs\" href=\"\/en\/events\">Discover why<\/a>\n  <\/div>\n<div class=\"work-wrapper grid-item\"><img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/32.jpg\" class=\"img-responsive\"><\/p>\n<div class=\"work\">\n<h2 class=\"work-heading\" style=\"font-size: 26px;\">Eutelsat TV Awards<\/h2>\n<p>Photobook evento Roma<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"work-wrapper grid-item \"><img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/33.jpg\" class=\"img-responsive\"><\/p>\n<div class=\"work\">\n<h2 class=\"work-heading\" style=\"font-size: 26px;\">Eutelsat<\/h2>\n<p>Catalogo News Spotter<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"work-wrapper grid-item \"><img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/34.jpg\" class=\"img-responsive\"><\/p>\n<div class=\"work\">\n<h2 class=\"work-heading\" style=\"font-size: 26px;\">Open Sky<\/h2>\n<p>ADV<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"work-wrapper grid-item grid-item--height2\"><img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/35.jpg\" class=\"img-responsive\"><\/p>\n<div class=\"work\">\n<h2 class=\"work-heading\" style=\"font-size: 26px;\">Eutelsat TV Awards<\/h2>\n<p>Premio<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"work-wrapper grid-item grid-item--height2\"><img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/36.jpg\" class=\"img-responsive\"><\/p>\n<div class=\"work\">\n<h2 class=\"work-heading\" style=\"font-size: 26px;\">Eutelsat<\/h2>\n<p>Libro \u201cL&#8217;ultima pellicola\u201d<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"work-wrapper grid-item grid-item--width2  grid-item--height2\"><img decoding=\"async\" src=\"https:\/\/www.pentastudio.it\/wp-content\/themes\/pentastudio2018\/assets\/images\/work\/37.jpg\" class=\"img-responsive\"><\/p>\n<div class=\"work\">\n<h2 class=\"work-heading\" style=\"font-size: 26px;\">About J<\/h2>\n<p>Catalogo evento<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>  <!-- \/grid --><\/p>\n<p><!--\n\n\n<hr class=\"invisible\">\n\n\n<div class=\"text-center\">\n  <a class=\"btn btn-default btn-lg\" href=\"\/en\/latest\">Archivio lavori<\/a>\n<\/div>\n\n\n--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We are a specialised point of contact in giving shape to projects that are complex, yet simplified at the same time. Complex because they synergistically use all &#8211; or many &#8211; levers of communication; simplified because our method solves any complexities created by opposing interests in advance. At the same time, however, we know how [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-works.php","meta":[],"_links":{"self":[{"href":"https:\/\/www.pentastudio.it\/en\/wp-json\/wp\/v2\/pages\/1949"}],"collection":[{"href":"https:\/\/www.pentastudio.it\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.pentastudio.it\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.pentastudio.it\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pentastudio.it\/en\/wp-json\/wp\/v2\/comments?post=1949"}],"version-history":[{"count":8,"href":"https:\/\/www.pentastudio.it\/en\/wp-json\/wp\/v2\/pages\/1949\/revisions"}],"predecessor-version":[{"id":2037,"href":"https:\/\/www.pentastudio.it\/en\/wp-json\/wp\/v2\/pages\/1949\/revisions\/2037"}],"wp:attachment":[{"href":"https:\/\/www.pentastudio.it\/en\/wp-json\/wp\/v2\/media?parent=1949"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}